Have you changed the copyright notice at the bottom of your website? Now’s the time to do it! After all… nothing says, “we aren’t paying attention” like last year’s date (or worse: an even earlier year!) being displayed on a website through mid-June (or whenever it is we happen to catch it).
So… in addition to [...]
Time to Update Those Copyright Notices!
December 21, 2011
How to Handle Negative Reviews and Feedback
Recently, I was talking with a client who was reluctant to set up a profile on Google Places for his business.
“What if people leave negative reviews?,” he asked. “You can’t do anything about it, can you?”
A valid point. Unlike a WordPress blog or even a Facebook page, profiles in Google Places (and many other business [...]
November 8, 2011
Convert Your Facebook Profile into a Business Page
Almost every time I speak to an audience of business owners, there’s at least one in the crowd. Someone (or their nephew) created a Facebook “profile” for their business instead of a business “page.”
What’s the difference?
A Facebook “Profile” (soon to be called a “timeline”) has a first and last name, and can send and receive “Friend” [...]
October 10, 2011
How to Celebrate Columbus Day in 2011
Once in a while, we have to make room for the wacky humor of ye olde Epiphany crewe to get out in the open. Today’s post is a guest blog from one of the team we usually keep hidden away from the general public. Enjoy! – David
Today is considered a holiday by some and a [...]
September 29, 2011
Free Stuff on National Coffee Day!
Today is National Coffee Day. I still haven’t figured out whose idea that was, but hey… I’m all for celebrating! Especially the beverage that I spend so much of my time with, and even attribute some of my business success to!
Why do I attribute some of my business success to it, you ask? Well… aside from [...]
August 18, 2011
TimThumb WordPress: How to Fix the TimThumb.php Vulnerability in Your WordPress Theme
This morning, I woke up to dozens of e-mails from my websites notifying me about issues. Worst of all, however, was the notification from MediaTemple: we’ve disabled your hosting account because your website is serving as a relay for spam e-mails. Yuck.
Immediately, my mind went to the TimThumb.php issue that was discovered a couple of [...]
July 21, 2011
Help Boost Your Google Places Listing in Search Rankings
While Google Places is most important if you’re serving one or more local markets, every business should have (and use!) at least one listing on Google Places. If you don’t have yours set up yet, these instructions will help you get started.
One you have your listing, however, how do you make sure it has good [...]
June 30, 2011
Promoting Your Brick & Mortar Business Online
According to Google:
97% of consumers search for local businesses online.
If you don’t have a solid plan for creating visibility for your business, those people looking for your products and services will find someone else instead of you.
So what can you do that doesn’t cost a fortune?
Many businesses that we work with are surprised to find [...]
June 27, 2011
Free Webinar: The Latest Tools for Attracting Local Customers
Do you sell your products & services to one or more specific local markets?
Have you convinced yourself that internet marketing doesn’t apply to your business because you serve a local audience?
Are you confused by all of the latest options available to get the word out?
Maybe you’ve wondered about:
How Google “Places” (map listings) affect your Search [...]
February 23, 2011
Marketing Strategy for Your Business
Last week we talked about someone who got ripped off by an SEO provider. And while not all SEO companies are as unscrupulous as the offender we mentioned, typically SEO isn’t the first place to start when trying to improve your marketing results.
In fact… there’s a long list of places not to start:
Facebook
Twitter
YouTube
Email
Yellow Pages
Direct Mail
Groupon
Radio/TV/Print [...]
Subscribe & Get a Free Gift!
Backup & Upgrade Your WordPress Site
Social Media Management Tools
January 2, 2012
0 Comments